Department of Tourism (DOT) Secretary Christina Garcia Frasco eyes bringing improvements to the country’s air and seaports to encapsulate the “Filipino Brand” and give tourists a good first and last impression when they visit the Philippines. In a meeting with Department of Transportation (DOTr) Secretary Jaime J. Bautista, Frasco noted that as the primary gateway […]
Tag: marketing
The Juan Big Idea (JBI) was known as one of the Philippine Junior Marketing Association (PJMA) events. It is also known as an event with regional 5-leg installments from North Luzon down to Mindanao during the pre-pandemic period. Due to the adversity we faced last year, the National Federation launched its revamped version entitled JUAN […]