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PH EYES CULTURAL TOURISM COOPERATION WITH ITALY

Department of Tourism (DOT) Secretary Christina Garcia Frasco welcomed Italian Ambassador to the Philippines Davide Giglio during a courtesy call at the DOT Central Office in Makati City.

The meeting underscored mutual aspirations for cultural tourism cooperation between the Philippines and Italy, exploring opportunities anchored in shared heritage, religious traditions, and tourism perspective.

Frasco cited the growing Italian source market as a promising area for collaboration, given the cultural synergies between the two nations.

“The upcoming hosting of Terra Madre Asia Pacific 2025 aligns with Italy’s globally acclaimed slow food movement and cultural values.”

The tourism chief also highlighted the DOT’s flagship initiatives such as the Philippine Experience Program (PEP), the development of tourism infrastructure, shopping tourism, and the upcoming hosting of Terra Madre Asia Pacific 2025 — a regional platform that aligns with Italy’s globally acclaimed slow food movement and cultural values.

“The potential for increased Italian arrivals is drawn by the Philippines’ rich religious heritage, including Baroque churches, and tourism products that resonate with Italian travelers.” 



Meanwhile, Giglio echoed her views, noting the potential for increased Italian arrivals which is drawn by the Philippines’ rich religious heritage, including Baroque churches, and tourism products that resonate with Italian travelers.

The ambassador also acknowledged the vital role of Filipino cruise ship personnel, many of whom serve on Italian cruise companies.

Giglio, who assumed his post in July 2024, expressed eagerness to pursue joint endeavors both through official channels and people-to-people exchanges.

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